MNB makes for some sorely disappointed Googlers

I try to keep my eye on where our millions and millions of visitors come from each day. Yesterday we got a fair amount of Google traffic (read “a few clicks”) from the phrase “Craft Beer Marketing Strategy.” Interested, I went to investigate. Here’s what I found (click for larger view):

The good news? We’re the number one hit (today and yesterday, at least). But I feel bad for all those Google folk clicking on our link hoping to find some silver bullet marketing plan for a craft brewery. Sure, we talked about our marketing plan briefly in our last post, but all we really said was that we HAVE one. I have no doubt that we’ll drop off in the rankings as time wears on and we throw up some new posts.

And let’s be honest, we’re not talking about 100′s of people searching for this term every day.

5 Comments

• katealtmix November 14, 2008 at 2:53 pm

  you.beat.wiki.unbelievable.
• marcus November 14, 2008 at 4:33 pm

  awesome! I think there is a marketing lesson in here somewhere. Haha, you should use the keywords “craftbeer marketing strategy” with every post.
• Good Burp November 16, 2008 at 8:07 pm

  You guys are famous.
• travis November 17, 2008 at 11:18 am

  I feel worse for the people who accidentally come to your website for advice on how to make beer. Those people are scarred forever.
• Jonathan November 17, 2008 at 1:26 pm

  Travis, good point. You’re truly an expert on the subject.

  Not.