Final MNB logo (hopefully)

Feb 8, 2009   //   by Jonathan   //   Blog, MNB: legitimate business  //  12 Comments

We listened. We took appropriate time to process your comments. We found some more time to tweak the logo. And here it is:

mnb-logo-tie

12 Comments

  • Not to be totally last minute, but…has anyone voiced concerns about the double tie (on the guy and in the name)? I understand your reasoning behind not having a stein in his hand, but what about one in place of the tie inside the O?

  • How about making the word brewery stretch to the width of Monday Night? Just a wee bit more spacing between the letters…

  • Agree with Bryon on adjusting the tracking on BREWERY to fit.

    I’d keep the tie on the O in Monday because there will be times when you’ll only be able to use the font treatment without the outline of the person and it will still have a stand alone element to it.

    On the person the tie looks perfectly loosened. Get this mofo a beer! Great job guys – I’m doing a logo design now and I’m having to outsource it to a logo design shop – kudos to you for being able to do it yourself!

  • Do we get to find out who was the inspiration now?

  • Might want to look at the width of the tie coming off the neck into the knot. It’s a pretty big knot for such narrow inputs. This might be over thinking it but………. Love the look as a whole though. What was the inspiration?

  • Ughhghguhhh make it look like a stop sign with pink and blue.

  • Actually, I might agree about the top part of the tiny being just a leeeetle too skinny. But that’s just a very subjective and sort of fine-tuning comment… Otherwise, it looks fantastic. :)

  • The design works for me. The only other thing I might have considered is to have the guy put up his index finger as if to order a beer. Still, looks classy. Save the monk design for a special beer label.

  • I really like it! Nicly done. I do agree with Chipper on this one…have the ordering a beer would be great…

  • pwnsausage

  • i digs it.

  • Thanks guys for all of your feedback. The tie size will stay as is. It may be slightly bigger than normal, but it will also be more distinguishable as a tie if the logo is tiny.

    Bryon/Dr. Beer Love: We’ve played around with the spacing of brewery, and it does end up looking too blocky for us when stretched to fit. You’ll have to trust us on this one. =)

    Matt: Soon, very soon.

    Chipper Dave and Derek: Good thought, though we want to keep as much of the focus on the tie as possible. Closed fists are less intricate so consumers should (in theory) have a millisecond more time to take in the loosened tie. We’ll see how it plays out in reality.

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