Comments on: July 4 rough on the beer industry http://mondaynightbrewing.com/2009/07/29/july-4-rough-on-the-beer-industry/ Mon, 23 Jan 2012 15:46:39 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: John A (frequent commenter) http://mondaynightbrewing.com/2009/07/29/july-4-rough-on-the-beer-industry/comment-page-1/#comment-28376 John A (frequent commenter) Wed, 29 Jul 2009 18:13:51 +0000 http://mondaynightbrewery.com/?p=1712#comment-28376 Wow. Those are pretty bad numbers. It amazes me that anyone buys Corona. Most 12pks I see are 16.99-18.99. Crappy beer at a 30% markup...Speaks to the power of branding, I guess. Those commercials on the beach really work on the masses. Wow. Those are pretty bad numbers.

It amazes me that anyone buys Corona. Most 12pks I see are 16.99-18.99.
Crappy beer at a 30% markup…Speaks to the power of branding, I guess. Those commercials on the beach really work on the masses.

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