Browsing articles in "Labels"

Presenting: All For Love Wedding Wit

Apr 1, 2011   //   by Jonathan   //   Blog, Bryan Adams, Labels, Revelry  //  4 Comments

I just got married. Obviously, our first dance song was Bryan Adams’ “All For Love,” performed live by Jeff and Joel. If we can get video of it, you will see it. But in the meantime, I thought I should share a wedding beer label we worked up for the occasion.

Bryan Adams, eat your heart out.

all-for-love

Monday Night quoted in the LA Times on beer label art

Mar 26, 2010   //   by Jonathan   //   Blog, Industry, Labels, Press  //  No Comments

la-times-beer-label-art

Yesterday the LA Times ran a story about craft beer label art. But not just any story about craft beer label art. A story in which Monday Night receives a little bit of quote love. What should you do with this information? You have a myriad of decent options:

  • Read the article
  • Share the article with friends
  • Leave an insightful comment on the article
  • Don’t throw up on yourself

Federal label approval for Eye Patch Ale and Drafty Kilt

Sep 2, 2009   //   by Jonathan   //   Blog, Labels, MNB: legitimate business  //  5 Comments

Attention all you boring people who are interested in “laws” and “government” and “paperwork.” Have we got news for you!

We just received federal label approval for our Eye Patch Ale and Drafty Kilt Scotch Ale. Next step is to start filing some state paperwork, which we will begin doing… NOW. Below are the final labels. If you find any typos, please keep them to yourself. No, seriously, tell us about them. Then we’ll play them off like we MEANT to say “you’re mom” instead of “your mom.”

labels

Blast from the past: one of the first MNB beer labels

Aug 14, 2009   //   by Jonathan   //   Blog, Labels, Revelry  //  No Comments

I was digging through the archives last night and found one of the first beer labels we ever created. In fact, it’s so old that we didn’t even have a name for ourselves yet. The beer was called Farvonpüpen Pünken Brau. It was a pumpkin beer. We named it Farvonpüpen because we were immature and liked poop jokes. Actually, we still like poop jokes.

farvonpupin_pumpkin_ale

We obviously had to include the well-known Malayalam proverb:

You can’t reap a cucumber if you sow a pumpkin.

All in all, I think we’ve come a long way since October 23, 2006.

Drafty Kilt Scotch Ale label revised (slightly)

Jun 4, 2009   //   by Jonathan   //   Blog, Labels  //  2 Comments

Response on the first pass of our Drafty Kilt Scotch Ale label was overwhelmingly positive, but there were a few changes we felt would make it stronger:

  • We made the kilt look less like a Scotty Dog and more like a kilt
  • We added “mother-in-law” back into the description
  • We made the hat a little bigger

I also played around with adding bagpipes, but it was just too much visually. Don’t say I didn’t try. Click on the image for a larger view.

drafty-kilt-mock-2

On an unrelated note, we received the following image from some Atlanta friends. Don’t let any wind under that thing!

drafty-kilt-beer

Drafty Kilt Scotch Ale label mockup

May 6, 2009   //   by Jonathan   //   Blog, Labels  //  22 Comments

Thanks for all of your feedback on our first label. Now it’s time for Round 2. FINISH HIM! FATALITY!

Next up, our Drafty Kilt Scotch Ale. Be sure to click on the picture for a larger version. I realize some of you will be clamoring for a plaid tie and/or suit. And I understand the draw. But since we can only launch with two beers, we need to create as much consistency and precedence as possible between these two labels. We hope to get crazier with future beers, but not until people understand the premise of our labels, which could take a few years.

Honest feedback appreciated and expected, you stupid mouth-breathers.

drafty-kilt-scotch-ale-label-mock

Revised Eye Patch Ale label

Apr 26, 2009   //   by Jonathan   //   Blog, Labels  //  14 Comments

I’m looking for your feedback. Does this eye patch look better than the the original? I left the sides of the label off, so disregard that. We are just looking at the actual eye patch itself. Comments appreciated!

eye-patch-ale-v2

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