…and we still haven’t “nailed the lumberjack”
True, some people like the name “Lumberjack Stout.” No one dislikes it, except Joel who still thinks that the very word “lumberjack” is some sort of overt homosexual reference. Our beef at MNB is this: this oatmeal stout is one of our 3 best beers at this point, along with the Roundhouse Pale Ale and the Swashchuckler IPA, so we think the name should be in the top 3 as well. That said, we’ve put together a little poll, for those of you with definite opinions. If none of these names strike you, please let us know via comments/emails. And if you have a better name, we are all ears.
Lumberjack Stout (the label, not the beer)
Yes, I realize that I’m posting during March Madness. Yes, I realize that Tennessee just spanked UVA (suck on that, Joel). But that doesn’t mean that we’re not hard at work.
Thanks to Eli’s suggestion, I’ve been working on another version of the Lumberjack [Oatmeal] Stout label. One that doesn’t involve a falling tree, but instead, axes. I still tried to incorporate the tree, but honestly, I have no idea what the response to this thing will be like. So. What’s the response to this thing like? Are we there yet? C’mon, I can take it.
Dissent in the ranks
We’ve been basking in the overwhelmingly positive response to our Redcoat Bitter name/label. I’m not one to pat myself on the back, but we pretty much nailed that one. Unfortunately, we have yet to nail the Lumberjack Stout (you can either click the link or scroll two posts down to see the label).
Undoubtedly Joel will take offense to the very phrase “nail the Lumberjack,” as he is convinced that 75% of all lumberjacks are gay. We question his statistics. I (and most others, I believe) like the name itself. If not the name, the idea of a lumberjack beer.
So here’s where you come in. What image would be more potent than a fallen tree? I agree this is not our strongest work to date. If you don’t care for the name “Lumberjack Stout,” offer up something better. Though preferably still lumberjack-themed. We’re going for the 25% straight lumberjack demographic here.
Lumberjack Stout: the newest addition to the MNB family
Wait… I think it should actually be Lumberjack Oatmeal Stout. Dang it.
No, seriously, I just realized that as I type this. Now I have to redo it. Sonufa!
The Redcoat Bitter
As luck would have it, we didn’t have time to print the labels for our bitter last week, so we had some time to rethink our “Bitter Old Maid” name. We had a brainstorming session on the way to Asheville for the Brews Cruise (which was awesome, so expect a few posts), and landed on Redcoat Bitter. A bit of explanation:
We wanted to keep the British influence, but we wanted to Americanize it to make it our own. So… the Revolutionary War. Britain vs. America, the final showdown. And as luck would have it, the Redcoats were also fairly bitter (or so I assume) after their crushing loss.
In case you can’t read the quote, it’s from General George Washington:
“I am worried to death. I think the game is pretty near up.”
And to think we weren’t gracious victors. How do you like us now, Britain?
Bitter Old Maid, Bitterer Old Jonathan
Ok here’s the deal. We have to bottle tomorrow, so we needed a label. Bitter Old Maid is not the final name, but I think it’s the best we’ve got so far. I think something a bit more masculine is in order.
The label here is a quick-fixer. Kind of a finger in the proverbial dam. Though the color is actually supposed to be more navy and less teal. I think we might want to get away from the “bitter” word. I think it’s too constricting, and we can always just slap it on the bottom, as in “Major Nosewater’s Bitter.”
On another (related) note, we are also still lacking a final name for our delicious oatmeal stout. Simon came up with Lumberjack Stout. I like it. Whatever happened to the American lumberjack? We still eat pancakes, don’t we?
Myeah, see here, copper.
The above title is a failed attempt at trying to sound like a 1930s Chicago gangster through the written word. Now for some help!
This is our first go at a label for our new wheat beer, The Weiss Guy. Or Weissguy. Or something. It’s a hefeweizen… and that’s about all we know thus far. We’ll let you know more after it’s done fermenting/carbonating.
But for serious, ya’ll, we need your comments. This is the people’s wheat beer! The volksbeer! Let your voice be heard!