Roger over at The Potable Curmudgeon has been blogging up a storm lately. One of his most recent entries discusses the ability of small breweries (think gallons, not barrels) to do much of their business internationally as opposed to locally. In his words:
[I]n Europe at present, impossibly small breweries are mining a lucrative export trade with other European nations, with places like Japan and with the United States… Would it be possible for an American brewery as small as (for instance) Indiana?s Upland Brewing Company to do two-thirds of its business away from its home country (the norm for several small craft brewers in Belgium), as opposed to what I?m guessing would be a current percentage of 95% sales within Indiana?
Granted, I have no idea what the export laws are regarding beer, and I’m assuming living in Georgia doesn’t make it any easier. Nonetheless, it’s an interesting proposition. The biggest question for me would be to decide whether or not this is indeed a step back in the “micro revolution.” Much of what drives Monday Night Brewery is region-focused. We genuinely care for Atlanta and want to provide the city with good beer and good community.
On another note, check out this “label” from one of the beers Roger references, Birrificio Montegioco. I think the whole “wrapped in paper” thing is a pretty cool concept. Each beer is like a little present.