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WEST MIDTOWN AND GARAGE PATIOS OPEN
MON.-THURS. 4-9PM | FRI. 4-10PM | SAT. 12-10PM | SUN. 12-6PM

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7 thoughts on “Weekends are overrated

  1. sounds awesome- i’m for it as long as you’re sure to have a list of bullet points on the bottles. EVERY bottle

  2. There is also a huge marketing angle here that Jonathan didn’t mention. While every other beer is focusing on the 2/7 of the market (the weekend) no one has tapped into the other 5/7 of the market (the weekdays). We think this could be big.

  3. Joel is completely right. We could theoretically take 5/7 of the entire beer market. Let’s conservatively call it $20 billion. 5/7 of that is $14.286 billion. That’s just science.

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